Channel Marketing Manager

Job Locations US-NJ-Holmdel
Posted Date 3 weeks ago(1/31/2018 12:39 PM)
# of Openings


Do you love to see deals close?   The Channel Marketing Manager will drive revenue and accelerate pipeline growth by working closely with Sales, Service, Partners and Corporate Marketing teams to help qualify and convert leads for corporate  around the world.   The Channel Marketing Manager will be a key member of the Channel Marketing Team, working closely with the rest of Corporate Marketing (Solutions Marketing, Demand Generation, etc) to ultimately help improve sales effectiveness and efficiency across the lifecycle (from acquisition to retention and advocacy).


  • Work to support ongoing Channel Marketing programs including but not limited to:
    • Demand generation support
    • Content development (emails, etc)
    • Collateral/Case Study development
    • Sales enablement tools (ie:  email templates, presentations, etc)
  • Organize and distribute regular communication to the sales and service teams (such as ongoing corporate marketing initiatives/campaigns, content, etc.)
  • Participate in Sales training and ongoing meetings to facilitate marketing and sales communication
  • Manage internal resources, including Intranet, for channel marketing programs
  • Provide ongoing sales/service feedback to the entire corporate marketing team regularly
  • Analyze campaign/pipeline  performance to help to identify new initiatives


With specific regard for the job at hand, we’d like to see evidence that you have:

  • 2-4 years of sales/marketing experience demonstrating measurable results
  • BA in Marketing, Management, or related business field
  • Salesforce CRM experience is required
  • Expertise with Microsoft Excel, Word and PowerPoint
  • Experience across all aspects of digital marketing: web (including dev), email, search, social, etc.
  • Marketo and Google Analytics experience is a plus


Other Requirements:

  • Solid leadership/influencing skills;  highly capable of developing and maintaining relationships
  • Strong communication skills both oral and written
  • Excellent ability to work in a team-oriented, collaborative environment
  • Strong attention to detail
  • Self-starter with the ability to adapt to change and balance competing demands
  • Ability to effectively present to customers, peers, and management
  • Exceptional external and internal customer service skills
  • Data-driven decision making


A Bachelor’s degree (or equivalent experience) is preferred.

We value people who are smart, passionate and get things done.  Fit is the most important criteria for us when hiring. We can always find “good technicians” but finding “good technicians” who can succeed in our environment is absolutely critical. So, when we say “fit,” what does that mean to us? To “fit” at WorkWave you must be:

  • Intellectually Curious and Passionate: You love figuring out what the problem is and finding a way to fix it. You enjoy coming to work each day and have a positive energy that the organization can see and feel.
  • Empathetic and Respectful: You truly appreciate other’s perspectives. You put yourself in others shoes and go out of your way to ensure that all perspectives are heard and understood before decisions are taken.
  • Team Player: You’re willing to jump in and help whenever and wherever needed by the team. Your goal is to find ways to provide value rather than call attention to your individual performance.
  • Analytical: You use data as a guide in your decision-making. You’re able to understand what data is needed, to parse that data in ways that provide key insights and summarize it for the team so that it can be used to drive the intended decisions.
  • Get Things Done: Once you’ve determined the key elements of the problem, you solve it and figure out how to most effectively put that solution in place. You’re not afraid to roll up your sleeves, take responsibility and make things happen as an individual contributor but also know how to drive your team to do the same. Once you start them, you like to finish things, not just “checking the box” but making sure that they get done and done right.
  • Willing to Make Mistakes and Intellectually Honest When You Do: You are not afraid to make mistakes and, when you do, you admit them, learn from them and ensure they don’t get repeated in the future. Placing blame and spending time pointing fingers is not part of your DNA…learning enough to make sure we don’t repeat the mistake is.


Why work for WorkWave?

WorkWave is unique in that it has a large, established base of loyal customers but also has enormous growth opportunities.  We are transforming the field service industry, one customer at a time, by building intuitive, best in class cloud-based software, mobile apps and high-value services that solve key pain points our customers face every day, allowing them to save money, save time and improve customer service levels.  To do this, we focus on 3 simple things:  (1) Hiring and developing great people, (2) Building great products quickly and (3) Turning customers and employees into raving fans. We’re looking for individuals that are passionate about and can help us deliver on those 3 simple (but hard to achieve) tenets.



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