The Director, Marketing Automation is a key role within the marketing organization, as we further enhance our marketing automation programs that directly contribute to our growth. You will create and manage scalable, repeatable strategies and processes to enable closed-loop lead generation, ensuring that all marketing investments can be tracked and measured from initial engagement all the way through to closure. You will be a key member of the Demand Generation team, working closely with the rest of Corporate Marketing (Solutions Marketing, Demand Generation, etc) and other functions such as Business Operations, to help drive pipeline for our solutions across the lifecycle (from acquisition to retention and advocacy). As the leader of our marketing automation strategy, this professional will need to stay current on best practices, latest technologies and processes for demand generation.
A Bachelor’s degree in business administration, marketing or related field is required.
We value people who are smart, passionate and get things done. Fit is the most important criteria for us when hiring. We can always find “good technicians” but finding “good technicians” who can succeed in our environment is absolutely critical. So, when we say “fit,” what does that mean to us? To “fit” at WorkWave you must be:
Why work for WorkWave?
WorkWave is unique in that it has a large, established base of loyal customers but also has enormous growth opportunities. We are transforming the field service industry, one customer at a time, by building intuitive, best in class cloud-based software, mobile apps and high-value services that solve key pain points our customers face every day, allowing them to save money, save time and improve customer service levels. To do this, we focus on 3 simple things: (1) Hiring and developing great people, (2) Building great products quickly and (3) Turning customers and employees into raving fans. We’re looking for individuals that are passionate about and can help us deliver on those 3 simple (but hard to achieve) tenets.
We offer all the standard benefits, including health and dental, paid time off, a 401k with company match and a great environment filled with energetic, fun, team oriented people. Most importantly, at WorkWave, there IS such a thing as free lunch. By bringing in lunch from local businesses 4 days per week for our entire NJ staff, we support local business and offer a great perk, all at the same time.
This position is based at our head office in Holmdel Township, New Jersey. You must be willing to work full time in Holmdel Township for the foreseeable future. The job is worth it, and there are tons of great places to live in and around the area. Plus, you get to be part of a really energetic, talented team of digital marketing experts.